Hollywood has long been fascinated with the concept of beauty and the lengths to which individuals will go to maintain it. Austin Peters' feature directorial debut Skincare takes this obsession as a starting point for a cautionary tale which examines some of the cosmetics industry's often overlooked darker aspects, all the while considering the psychological impact of perceived beauty standards. Elizabeth Banks plays Hope Goldman, an in-demand yet somewhat broke LA aesthetician whose life descends into chaos when another skincare specialist, Angel Vergara (Luis Gerardo Méndez), opens a salon just across the street.
When Hope becomes the target of a smear campaign, she suspects Angel of being the perpetrator. With the help of obsequious life coach Jordan Weaver (Lewis Pullman), Hope attempts to salvage her business and reputation, which have plummeted to the extent that several valuable clients have now deserted her for Angel. Compounding the situation, an interview on a popular TV show where Hope was set to soft-launch her new skincare line has been cancelled due to the controversy; the resulting scheduling gap is filled by—you guessed it—Angel, whose latest snake oil comes with claims that it can reverse the aging process.
Skincare is primarily a thriller, but it's also a commentary on the world's fixation with the superficial. The script, co-written by the director, keeps things moving along at a nice clip, which helps some of the more far-fetched aspects fly under the radar (the film is loosely based on a true story—the case of Dawn DaLuise—that may be even more outré than what is presented here). Peters is hitherto best known for making music videos, and he scatters a few well-chosen songs, including Queens of the Stone Age's "Millionaire", across a soundtrack otherwise dominated by Kuwaiti composer Fatima Al Qadiri's insistent score.
At once resilient and fragile, worldly-wise and naïve, Hope is a fascinating, compelling character, and Banks' well-judged performance brings a depth to the film that would otherwise be lacking; alas, the rest of the acting is pretty variable. But there are other plus points, such as the superb cinematography by Christopher Ripley, which captures the sun-kissed locales of 2013 Los Angeles in a way that suggests this beauty is only ever skin deep; the slight but undeniably entertaining Skincare—which screens today at the BFI London Film Festival—invites us all to look beyond the surface as we consider the pitfalls of vanity.